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Dr. William Bobos (known as 'Dr. Bob') is a long-time AI expert focused on practical evaluations of AI tools and frameworks. He frequently tests new releases, reads academic papers, and tracks industry news to translate breakthroughs into real-world use. At Best AI Tools, he curates clear, actionable insights for builders, researchers, and decision-makers.
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Use this page as a starting point to evaluate Gupshup alongside similar options. Our directory focuses on practical details that matter for adoption—capabilities, pricing signals, integrations, and real audiences—so you can shortlist with confidence and move from exploration to evaluation faster.
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Understanding the core functionality and approach of Gupshup.
Pay-as-you-go pricing means Gupshup costs scale with your actual usage. No wasted spend on unused seats or features you don't need yet. Usage-based billing keeps costs aligned with real adoption.
Explore the powerful features that make Gupshup stand out.
Multi-turn conversations feel natural, like talking to a knowledgeable colleague. Available across Web App, Mobile App, and API for consistent adoption.
Consistent experience across 3 platforms means faster adoption and fewer training needs. Available across Web App, Mobile App, and API for consistent adoption.
Official API docs and clear auth flows—ideal for custom automations. Automation handles the repetitive work so teams can focus on strategy.
Developers get client libraries that smooth integration work.
Trigger-based flows keep work moving without extra check-ins. Automation handles the repetitive work so teams can focus on strategy.
Discover how different audiences leverage Gupshup for their specific needs.
Gupshup provides instant responses to customers while maintaining brand voice and accuracy. Support leaders get knowledge, automation, and collaboration in one place.
Stakeholder alignment happens faster when everyone sees the same data and insights. Analytics and reporting surface the metrics needed to act quickly.
Gupshup adds AI assistance to ticketing and knowledge bases—ideal for scaling support operations. Support leaders get knowledge, automation, and collaboration in one place.
Detailed pricing information and available plans for Gupshup.
Gupshup charges $0.001 per message (pay-per-use) plus WhatsApp fees (currently per conversation, switching to per-message pricing for WhatsApp in July 2025). No fixed setup or monthly fee. Enterprise pricing available on request. The $5 free credit for new prepaid wallets was removed as of 2025.
Usage Model: API Calls, Pay-as-You-Go — ensuring you only pay for what you actually use.
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