folk logo - Productivity & Collaboration brand identity

folk (2026)

Expert Reviewed
by Dr. William BobosLast reviewed: Oct 18, 2026

The AI CRM for your entire sales motion

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1 ratings
5.0
Favorites
6
Pricing
Paid from $24 / month
Platform
Web App / API
Best for
Product Managers / Entrepreneurs

Overview

Folk is an AI-powered lightweight CRM that helps individuals and small teams manage contacts, automate email outreach, and personalize communications using features like Magic Fields and seamless Chrome and LinkedIn integration. While Folk offers basic API and Zapier integration, it is best suited for easily customizing pipelines, bulk emailing, and simpl...

folk Productivity & Collaboration showing Productivity & Collaboration - The AI CRM for your entire sales motion

Key Features

Work anywhere with folk

Access folk wherever your team works—no switching tools or devices required. folk runs on Web App, API, and Mobile App,

Developer-friendly API

Rate limits and authentication are clearly documented for smooth implementation. Workflow automation in folk can reduce

Try before you commit

Live demos and sandboxes simplify evaluation across stakeholders.

Automation-first workflows

Trigger-based flows keep work moving without extra check-ins.

Video Showcase

Rate this Tool

5.0 / 5based on 1 rating

About folk

“The AI CRM for your entire sales motion”

folk is a productivity & collaboration tool developed by Folk (FR) designed for product managers, entrepreneurs and business executives. Folk is an integrated customer relationship management (CRM) platform designed to automate and streamline relationship management tasks for businesses. It consolidates multi-channel data and utilizes AI assistants to perform busywork, allowing users to focus on growth. Key features include a Follow-up Assistant that scans conversations to identify optimal follow-up timing and draft personalized emails, a Recap Assistant that provides AI-generated summaries of interactions and relationships, a Research Assistant for automatic company data enrichment and detailed research notes, and a Workflow Assistant for trigger-based email automation and personalization. The platform helps users manage deals, prepare for calls, re-engage leads, and maintain an accurate contact database. folk follows a freemium / subscription / enterprise pricing model, with plans from a free plan up to $80/mo. It is available on Web App, API and Mobile App. It competes in the same space as Attio and HubSpot. folk offers Global hosting. A free demo is available to evaluate folk before committing to a paid plan. Explore more productivity & collaboration tools or browse all categories.
Productivity & CollaborationCompareProduct Managers

folk Snapshot

Key facts we track so you can judge fit before visiting the provider.

Primary category
Productivity & Collaboration
Best fit
Product Managers, Entrepreneurs, Business Executives +5 more
Platforms
Web App, API, Mobile App
Pricing signal
Freemium, Subscription +1 more - Paid from $24 / month
Provider context
Folk - FR
Developer access
API documentation
Data handling
Global hosting
Evidence signals
5.0 rating from 1 ratings, 6 community favorites, Verification metadata recorded

Before you choose folk

  • Confirm folk's current limits, renewal terms, and seat pricing on the official site.
  • Verify privacy, retention, and data-processing terms before using sensitive data.
  • Test the integrations or API path against one real workflow before rollout.
  • Make sure the supported platform matches where your team actually works.

What to verify

  • Privacy policy, retention terms, and data-processing details should be checked with the provider.

Listing data is compiled from structured provider information, public signals, submissions, and periodic checks where available. Treat this page as a shortlist aid, then verify pricing, compliance, and product limits with the provider before making a business-critical decision.

How folk Works

Understanding the core functionality and approach of folk.

folk bundles advanced features into clear subscription levels. It’s easy to upgrade or downgrade as teams grow or priorities shift. folk's subscription tiers can make spend predictable if seat counts and limits match your workflow.

Key Features

Explore what makes folk stand out.

Work anywhere with folk

Access folk wherever your team works—no switching tools or devices required. folk runs on Web App, API, and Mobile App, so teams stay productive on their preferred devices.

Developer-friendly API

Rate limits and authentication are clearly documented for smooth implementation. Workflow automation in folk can reduce manual steps when the triggers and handoffs match your process.

Try before you commit

Live demos and sandboxes simplify evaluation across stakeholders.

Automation-first workflows

Trigger-based flows keep work moving without extra check-ins.

Use Cases

Discover how different audiences leverage folk.

Entrepreneurs

Boost remote productivity

Collaboration features keep distributed teams aligned without constant meetings.

Product Managers

Product roadmap planning

Data-driven product decisions reduce guesswork and improve success rates.

Product Managers

Automate repeatable work

Operations teams rely on folk to orchestrate tasks across departments.

Learn more: AI Tools for Solo Founders

FAQ about folk

What is folk and what does it do?

folk is The AI CRM for your entire sales motion. Folk is an AI-powered lightweight CRM that helps individuals and small teams manage contacts, automate email outreach, and personalize communications using features like Magic Fields and seamless Chrome and LinkedIn integration. While Folk offers basic API and Zapier integration, it is best suited for easily customizing pipelines, bulk emailing, and simple workflows for sales, recruiting, and partnerships. Available on Web App, API, Mobile App, folk is designed to enhance productivity and deliver professional-grade productivity & collaboration capabilities.

How much does folk cost?

folk offers Freemium, Subscription, Enterprise pricing options. Free plan. Standard $24/member/mo billed annually ($288/yr) or $30 monthly. Premium $48/member/mo billed annually ($576/yr) or $60 monthly. Enterprise from $80/member/mo billed annually ($960/yr). USD. Current estimates suggest pricing from Paid from $24 / month. You can start with a free tier to test the platform before committing to a paid plan. For the most current pricing details and plan comparisons, visit the official folk pricing page or contact their sales team for custom enterprise quotes. See also Free vs Paid AI Tools for guidance on choosing the right plan.

What platforms does folk support?

folk is available on Web App, API, Mobile App. The web application provides full functionality directly in your browser without requiring downloads. Mobile apps enable you to work on-the-go with synchronized data across devices. API access allows developers to integrate folk capabilities directly into their own applications and workflows. This multi-platform approach ensures you can use folk wherever and however you work best.
How can I try folk before purchasing?
folk offers a demo version that lets you explore key features hands-on. The freemium model gives you access to essential features at no cost, with premium capabilities available through paid upgrades. Testing the platform before committing ensures it meets your specific requirements and integrates smoothly with your existing workflows. Support for JavaScript, TypeScript, Python, Ruby, Go, Java, Kotlin, Swift, C#, PHP, Rust, C++, and more makes it accessible to global users.
What file formats does folk support?
folk accepts Codebase (JavaScript, TypeScript, Python, Ruby, Go, Java, Kotlin, Swift, C#, PHP, Rust, C++, and more) as input formats, making it compatible with your existing files and workflows. Output is delivered in API endpoints, documentation, mock servers, client libraries, ensuring compatibility with downstream tools and platforms. This format flexibility allows seamless integration into diverse tech stacks and creative pipelines.
Who develops and maintains folk?
folk is developed and maintained by Folk, based in FR. Most recently updated in October 2026, the platform remains actively maintained with regular feature releases and bug fixes. This ongoing commitment ensures folk stays competitive and aligned with industry best practices.
How do I get access to folk?
folk is freely available to everyone without registration requirements. You can start using the platform immediately without going through lengthy approval processes. A demo version is also available for those who want to explore features before committing.
How is usage measured and billed in folk?
folk uses Seats as billing metrics. Seat-based pricing charges per user, making it straightforward for team collaboration scenarios. This usage model ensures you only pay for what you actually use, avoiding unnecessary overhead costs for features you don't need.
What deployment options does folk offer?
folk supports Cloud deployment configurations. Cloud-hosted options provide instant scalability without infrastructure management overhead. Choose the deployment model that best aligns with your technical requirements, security constraints, and operational preferences.
Who is folk best suited for?
folk is primarily designed for Product Managers, Entrepreneurs, Business Executives and Marketing Professionals. Professionals in productivity & collaboration find it invaluable for streamlining their daily tasks. Whether you need automation, creative assistance, data analysis, or communication support, folk provides valuable capabilities for multiple use cases and skill levels. Check out our founder guide for more recommendations.

Related AI News & Insights

Stay updated with the latest news and insights about folk and the AI industry.

Apollo Economist Torsten Slok: Why AI Delivers Zero Financial Payoff for S&P 493 Companies – ai news
Opinion

Apollo Economist Torsten Slok: Why AI Delivers Zero Financial Payoff for S&P 493 Companies

ByAlbert Schaper
4 min read
Apollo chief economist Torsten Slok's analysis reveals AI has delivered zero financial payoff outside the tech sector, with S&P 493 profit margins and revenue per worker remaining flat. He attributes this to AI's inability to provide judgment, accountability, and trust.
ai news·economic impact·productivity·corporate america
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For tool providers

Keep folk's listing accurate

Providers can update product facts, pricing context, screenshots, and launch notes. Paid placements are labeled separately and do not replace editorial or data-quality review.

Update provider infoContact the team

How to Evaluate folk

Compare folk with Attio, HubSpot and other alternatives before you decide. The goal is not to pick the most popular product; it is to find the tool that fits your actual workflow, risk level, and budget.

  1. Step 1Run the demo with one real product managers task, not a sample prompt.
  2. Step 2Model the full monthly cost at your expected usage, including seats, limits, and overages.
  3. Step 3Verify the integration path with your existing stack before you commit.
  4. Step 4Review privacy, retention, and compliance terms before using sensitive data.

Use the video walkthrough to check whether the interface matches the claims. Review the API documentation for auth, rate limits, errors, and export behavior. For broader context, browse more productivity & collaboration tools for product managers, or compare this page against the category hub. New to AI tool evaluation? Start with AI Tool Navigator.

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